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Cross-Sell Opportunities FAQ

How are cross-sell opportunities surfaced?

For each client, Gyde reviews their current coverage across ancillary product categories and flags where there may be an Opportunity to add protection. Categories where the client already has strong coverage are marked "Already well covered." An opportunity count gives you a quick way to prioritize which clients to review first.

Can a client have an opportunity for one product but already be well covered on another?

Yes. A client may have a meaningful opportunity in one area (like Hospital Indemnity) while already being well covered in another (like Dental or Vision). Gyde reviews six product categories: Cancer, Hospital Indemnity, Critical Illness, Dental, Vision, and Hearing.

Does an opportunity mean the client definitely needs the product?

Not necessarily. An opportunity is a strong signal that there may be a coverage gap worth reviewing, but it does not replace your judgment. You decide whether it makes sense to discuss based on the client’s needs, budget, and preferences.

Are cross-sell opportunities client-facing?

No. Cross-sell opportunities are only available to brokers in the GydeOS platform. Clients will not see these opportunities, unless you choose to share them.

Will Gyde automatically contact clients or enroll them into coverage?

No. Gyde does not automatically contact clients or enroll them based on cross-sell opportunities. All outreach and enrollment actions remain in your control.

Are opportunities tied to specific carriers or plans?

No. Cross-sell opportunities highlight product categories (like Dental or Hospital Indemnity), not specific carriers or plan selections.

Where can I see why a product is an opportunity?

You can see the reasoning inside the client record under the Plans tab, in the Recommendations section. The explanation is written in plain English to help you understand what’s driving the recommendation.

What if one of the facts behind an opportunity looks wrong?

Opportunities are built on facts extracted from each client’s coverage information. If an extracted fact looks incorrect, you can flag it directly inline: select Report on that fact, add an optional comment explaining the issue, and choose Submit report. Once submitted, the fact’s detail will show as "Reported."

Do I need to take action on every client with an opportunity?

No. Opportunities are designed to help you prioritize who needs your expertise most, not create extra work. If a client is already well covered or the timing isn’t right, you can choose not to discuss it.

Can opportunities change over time?

Yes. Opportunities may change as client plan information is updated or as additional coverage details are added. The goal is to reflect the most current view of the client’s coverage.

What if I think an opportunity doesn’t apply to a specific client?

That can happen. Cross-sell opportunities are designed to support your workflow, but they may not capture every real-world detail about a client’s preferences or situation. Always use your best judgment before initiating outreach.

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